The “Reel Making” challenge at the upcoming World Audio Visual & Entertainment Summit (WAVES) 2025 has received an enthusiastic response, amassing 3,379 entries from across India and 20 countries. This global engagement underscores India’s rising stature as a media and entertainment hub.
Launched as a key initiative under WAVES 2025, the competition aligns with the Government of India’s “Create in India” vision, aimed at empowering creative talent both domestically and internationally. The challenge not only highlights India’s expanding digital creator economy but also cements its influence in the global media landscape.
Global and Nationwide Participation
International participation has been robust, with entries from countries such as Afghanistan, Albania, the United States, Andorra, Antigua and Barbuda, Bangladesh, UAE, Australia, and Germany. This diverse representation underscores WAVES’ appeal as a premier platform for global content creators.
Domestically, the competition has attracted entries from diverse and remote regions, including Tawang (Arunachal Pradesh), Dimapur (Nagaland), Kargil (Ladakh), Leh, Shopian (Kashmir), Port Blair (Andaman & Nicobar Islands), Teliamora (Tripura), Kasaragod (Kerala), and Gangtok (Sikkim). The strong turnout from these regions reflects India’s rich storytelling heritage and the growing influence of its digital creator ecosystem.
Themes and Opportunities for Creators
Participants over the age of 20 are tasked with creating reels on themes such as “Viksit Bharat,” which highlights India’s current technological and infrastructure achievements, and “India @ 2047,” envisioning the nation’s future progress. These themes offer a platform for creators to present India’s innovation journey through concise, impactful 30-60 second films.
Winners of the “Reel Making” challenge will gain exclusive opportunities, including:
- An invitation to a Meta-hosted event and a reels masterclass in 2025.
- All-expenses-paid access to WAVES 2025, where they will be honored.
- Ministry support for finalists to participate in international-level content creator competitions.
- Showcase of winner reels in the prestigious WAVES Hall of Fame, as well as on the official WAVES website and social media platforms.
Promoting India’s Creative Vision
WAVES 2025 is inspired by Prime Minister Shri Narendra Modi’s vision of establishing India as a global leader in media, entertainment, and content creation. The summit aims to bring together industry leaders, stakeholders, and innovators to explore emerging trends, foster collaborations, and showcase India’s vibrant creative ecosystem. The initiative aligns with the “Make in India, Make for the World” mission, positioning India as a premier destination for media and entertainment.
With entries spanning the breadth of India and 20 other countries, the “Reel Making” challenge stands as a testament to the nation’s diverse and dynamic storytelling landscape, reinforcing its position as a powerhouse in the global media and entertainment industry.
For more details, visit: wavesindia.org/challenges-2025
Source: PIB
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